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How to Conduct a Social Business Assessment

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Price: $35.00
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This web seminar is from the 2013 ARMA International Annual Conference.

Social media is being used by more and more organizations for business purposes, but many organizations don’t know how they are using those tools and the risks involved. This session will describe an approach to assessing how an organization uses various social media services and how to manage them effectively.

You have 12 months from the date of registration to complete the web seminar.

Learning Objectives
Upon completion of this web seminar, participants will be able to:

1. Identify different methods for identifying organizational social media accounts

2. Identify how the organization is using social media in support of business objectives

3. Identify risks associated with unmanaged use of commercial social media services

4. Identify questions to ask as part of the social media assessment

Skill Level:Management, Strategic

Education Track:Technology Solutions

Estimated time of completion: 1.0 hour

ICRM Maintenance Credits: 1.0 credit

IGP Recertification Credits: 1.0 General