This book uses nine brief chapters to explore the core principles of information systems (IS) and examine how it's practiced today. Readers gain a strong grasp of the latest developments and their impact on the rapidly changing role of today's IS professional. New discussion focuses on the increased use of cloud computing throughout the world and the latest in mobile solutions and challenges in IS today. Readers see, first-hand, how information systems can increase profits and reduce costs as they review the latest on e-commerce and enterprise systems, artificial intelligence, virtual reality, social media, and green computing.
The ICRM's Exam Development Committee recommends this book as an excellent preparation resource for part 5 of the CRM exam.