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ARMA Resources on Records and Information Management

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Content Defined

Content is any type of unstructured or semi-structured information. Content is a frequently under-scoped and misused term. For "content marketers" content is often a term used for any type of marketing collateral. For "web content managers", content is a term that is generally any type of web-based text. The reality is that content is any kind of information that isn't structured, or data.

This graphic is taken from the ARMA Guide to the Information Profession.

This is a working definition and not an official one. Want to improve it? Send us your suggestions.

Definitive ARMA Resources

 The ARMA Guide to the Information Profession

The ARMA Guide to the Information ProfessionThe ARMA Guide To The Information Profession (originally, the Information Body of Knowledge [InfoBOK]) is the community-driven open source body of knowledge for the Information Profession. An Information Professional is anyone who, for one of their major job tasks, manages or governs information (content, data, documents, knowledge, or Records), the systems that contain information, or the policies and practices by which information workers must abide.

The ARMA Guide To The Information Profession ("ARMA Guide") establishes the major areas of knowledge which must be attained to successfully be an Information Professional and provides a common terminology, understandings, and strategies amongst the various sub-disciplines of the Information Profession.

The ARMA Guide is also available in an expanded version with commentary, analysis, and put in the larger context of a comprehensive understanding of the Information Profession in the book INFORMATION: The Comprehensive Overview of the Information Profession by Nick Inglis, also available through ARMA for purchase.

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